Offline Advertising

We all know that customers or clients are important to our business. Without customers or clients our business would fail. Now, I don’t know about you, but fail is not in my vocabulary when it comes to business.

When you are in business you most likely have business cards. Here are some places that you can leave your cards at. Make sure you either ask for permission or check your local, county, and state laws before you do any of these.

Dr. office waiting room
Daycares
Dentist office waiting room
Bathrooms
Table at restaurant
Schools
Office breakrooms
Hospital waiting room
Mechanic shop
Bulletin board at the grocery store
Bulleting board at the convenience store or gas station
Work out studio or gym
Cable company lobby
Electric company lobby
Gas company lobby
Phone company lobby
Real estate office
Malls
Banks
Car dealership
Library
Leave it with a tip in your hotel room
Bulletin boards at the college

Some people have flyers or catalogs for there business. Flyers and catalogs can also attract people to your site.

Make sure you put your information on the catalog so they know how to find you. You will want to put your website, your e-mail, and your phone number if you want. If you are creating flyers make sure you put them on bright colored paper. Make sure the font is big enough to read. Also, don’t put a whole bunch of info on it. You want just enough information to get them to your site.

Here are some things you can do with your flyer or catalog. Make sure you ask for permission when leaving these items in public places. Also make sure you check the laws in your community.

Bulletin board at the grocery store
Bulletin board at the convenience store or gas station
Dr. office waiting room
Dentist office waiting room
Hospital waiting room
Teacher’s lounge at the schools
Pass out to children at the schools
Cars in the parking lot at the stores
New baby packs given out by the hospital
Lamaze classes
Bulletin board at the college
Create a mom pack to hand out
Send them to others that have mom packs
Mail to businesses that can use your product or service
Mail to people that can use your product or service
Break room in office buildings
Counters at Post Office
Tables at the library
Counter at the mechanic shop
Bulletin board at the gym or work out studio
Door handles of homes
Bulletin boards in apartment complexes
Car dealerships
Vehicle repair shop waiting room
Bulletin boards at the college

So as you can see there are many places that you can leave your business cards, flyers, and catalogs. Make sure you are creative when creating your business cards and flyers, so they will stand out from the others.

Advertising offline is just as important as advertising online. When you advertise offline, you are attracting people to your site, that wouldn’t have seen it otherwise. Take a stroll through town and see what you can come up with. Have fun!

By: Corrie Petersen